Head Start

When Head Start Chicago wanted a new design approach for their Chicago recruitment materials, they turned to Moox+Haddon. Head Start focuses on early childhood development for lower income families, and the first step was understanding the needs of this core audience before developing extensive branding materials. These included the design of a logo, annual report, banners, billboards, posters, postcards, CTA ads, door hangers, flyers, fans and conference materials. All materials were designed in English and Spanish to meet the needs identified in initial research.